FlowROI, a Wilmington based real estate software company, named Alistair Canal as its chief revenue officer.

Canal will look to drive strategic direction, marketing and investor relations in his new role at FlowROI. He has prior leadership experience at Live Oak Bank and Promontory Financial Group.

“We are thrilled to have Alistair at the helm of FlowROI leading our organization’s revenue growth. His passion, instincts, expertise, and 20-year stellar track record of success are exactly what we need to excel our growth,” said Sam Ibrahim, Flow’s CEO.

Established in 2016, FlowROI has secured one of the largest real estate brokerages in southeast North Carolina and intends to expand their national footprint. With their second round of investor funding in progress, the company also recently transitioned from a pre-revenue to revenue position.